Stores built to
sell. Not just
built to launch.
End-to-end eCommerce development - Shopify theme builds, WooCommerce, and custom PHP/CI4 stores. Mobile-first, fast-loading, checkout-optimised, and production-ready from day one. We have built stores for NIJ by Indiloom, Urbaneigh, Keeyara Wholesale, Pro Ase Sports, EZRO, and Royal Viraasat.
Ethnic Wear
Three platforms. One team. You choose the right fit.
We are honest about which platform fits your business - not biased toward whichever earns us more.
Shopify - managed hosting, native checkout, fastest path to launch.
Shopify 2.0 theme development in native Liquid - custom sections, blocks, and metafield-driven content. No page builder dependency. Razorpay and Shiprocket integration, mobile checkout optimised, and PageSpeed target of 90+. Best choice for D2C brands wanting to launch fast and scale without managing infrastructure.
WooCommerce - WordPress power with full eCommerce capability.
WooCommerce on a custom WordPress theme - not an off-the-shelf template. Built with ACF for content management, custom SEO module in PHP (no Yoast dependency unless wanted), and full product schema. Best for brands that need deep content integration alongside eCommerce - fashion editorial, informational product sites, or brands already on WordPress.
Custom PHP / CI4 - built exactly to spec, no platform constraints.
When Shopify and WooCommerce cannot do what you need - wholesale pricing tiers, B2B account management, custom booking flows, complex inventory logic, or third-party ERP integration. Built on CodeIgniter 4 (CI4) with full MVC architecture - maintainable, extensible, and owned entirely by you. No monthly platform fee.
What every eCommerce build comes with, regardless of platform.
Which platform is right for you.
| Criteria | Shopify | WooCommerce | Custom CI4 |
|---|---|---|---|
| Monthly platform cost | Rs 2-8K | Hosting only | Hosting only |
| Build timeline | 2-6 wks | 4-10 wks | 8-20 wks |
| Mobile checkout CVR | Highest | Good | Custom |
| Content flexibility | Good | Highest | Full |
| Custom B2B logic | Limited | Plugin-based | Full |
| ERP / API integration | Via apps | Plugin / custom | Native |
| Server management | None | You manage | You manage |
Not sure which fits? Tell us about your store - we will give an honest recommendation before you commit to anything.
eCommerce stores we have built.
Performance, outcomes, and what clients said.
Shopify native checkout delivered a 40% improvement in mobile conversion rate versus the old custom PHP checkout. The Razorpay integration was live and tested before DNS switched - zero lost orders on launch day. Wishlist built in Liquid saved Rs 2,000+/month in app fees.
WooCommerce was causing site downtime on every plugin update. Post-Shopify migration, checkout speed improved 3x and there has not been a single site outage. The custom enquiry list - built in Liquid with no app - handles bulk wholesale enquiries exactly as the old system did, with no monthly fee.
The custom inc/seo.php SEO module delivered Product schema rich snippets in Google Search Console within 6 weeks - star ratings visible in the SERP without a Yoast licence. AJAX live search reduced bounce rate on the search results page significantly.
Exactly what was built on each store.
| Store | Platform | Key features built | Performance | Integrations |
|---|---|---|---|---|
| NIJ by Indiloom | Shopify 2.0 | Custom theme, wishlist, size guide, swatch picker, hero slider | LCP 2.5s, 90+ PS | Razorpay, Judge.me, Meta Pixel |
| Keeyara Wholesale | Shopify 2.0 | B2B pricing, enquiry list, mega menu, bulk order form | B2B checkout flow | Razorpay, Shopify B2B |
| Nayi Nazar | WooCommerce | Custom theme, AJAX search, filter, SEO module, schema | Rich snippets live | Razorpay, ACF, GSC |
| Urbaneigh | Shopify 2.0 | Wishlist, mega menu, size guide, PageSpeed 91, migration | 91 PageSpeed mobile | Razorpay, Shiprocket |
| Pro Ase Sports | Shopify | PDP rebuild, FBT block, mega menu, Judge.me, LCP opt | LCP 5.8s → 2.1s | Razorpay, Judge.me |
From brief to launch in four stages.
We review your product catalogue, current platform, business model, and growth targets. Platform recommendation made with honest reasoning. Scope document produced - pages, features, integrations, and timeline confirmed before work starts.
Homepage, collection page, product detail page, cart, and checkout designed in Figma. Desktop and mobile. Two revision rounds included. Design sign-off happens before any code is written - changes in design are free; changes in code are not.
Developed on a staging URL - not the live store. Products loaded, payment tested, shipping configured, analytics installed. Weekly progress updates. You review on staging before we touch the live environment.
40-point pre-launch checklist. DNS switched at low-traffic window. Old site kept live until new store is confirmed working. 30-day post-launch support for bugs and urgent changes. Training call for your team on how to manage the store.
Fixed-price eCommerce builds.
Scope, pages, and features agreed before work starts. No hourly billing surprises. Price varies by platform and scope - these are starting ranges.
Theme customisation or a clean Shopify build - up to 5 page templates, Razorpay, Shiprocket, product schema, GA4 + Pixel, 30-day support.
Custom Figma-to-code build - full theme from scratch, advanced features (wishlist, FBT, mega menu, AJAX search), all integrations, SEO module, migration if required.
Full custom eCommerce platform - B2B pricing, ERP integration, multi-vendor, or complex booking logic. Scoped individually after discovery.
All prices exclusive of GST. Shopify monthly plan and hosting are separate costs. Get a scoped quote.
Questions about eCommerce development.
Not sure which platform or how to scope your store? Tell us about your project.
Discuss Your StoreA store built to sell - not just to launch.
Shopify, WooCommerce, or custom PHP. Mobile-first, PageSpeed 90+, Razorpay integrated, and production-ready from day one. Shopify Partner agency, Jaipur.