Engagement Model - Managed Services

Managed Services

A monthly retainer covering platform maintenance, Meta Ads management, social media, and a development hours allocation - consolidated into one report, one invoice, and one point of contact. You run your business. We run your digital stack.

1
Invoice per month
3
Service tiers
Monthly
Consolidated report
One invoice
All services consolidated
3 tiers
Essentials / Growth / Scale
Monthly
Report on the 1st
4hr SLA
Emergency response, all tiers
What Is Covered

Everything your digital operation needs to run - without hiring for it.

Six service areas across three plan tiers. Every tier includes platform maintenance and a dev hours allocation as standard.

Platform maintenance

Security patches, dependency updates, plugin/theme updates, PHP version management, and uptime monitoring. We keep your platform running - you never worry about it falling behind.

Performance monitoring

Monthly PageSpeed audit, Core Web Vitals tracking, and image/asset optimisation. We catch performance regressions before your customers do.

Development hours

A monthly allocation of developer hours for feature additions, bug fixes, content updates, and integrations - consumed as needed, never wasted.

Meta Ads management

Campaign monitoring, creative refresh briefs, audience management, budget pacing, and weekly ROAS reporting. Included in growth and scale tiers.

Content & social management

Content calendar, Reels production guidance, copywriting, scheduling, and monthly analytics report. Included in growth and scale tiers.

Monthly reporting

One consolidated report covering platform health, performance metrics, development work completed, and marketing results - delivered on the first of every month.

Three Plans

Pick the plan that matches your operation.

All plans on a 3-month minimum. Cancel with 30 days notice after that. Custom scope available on request.

Essentials
Rs 18,000/mo

Platform maintenance, security patching, and a small monthly dev allocation. For platforms that need to stay healthy without active growth work.

  • 8 developer hours / month
  • Monthly security & plugin updates
  • PageSpeed monitoring
  • Uptime monitoring
  • Monthly health report
  • 4-hour response SLA
  • Email + WhatsApp support
  • ×
    Meta Ads management
  • ×
    Social media
  • ×
    Priority response
Start with Essentials
Scale
Rs 65,000/mo

Full managed stack - development, Meta Ads, and social media. One invoice, one team, one point of contact for everything digital.

  • 24 developer hours / month
  • Meta Ads management
  • Social media management (2 platforms)
  • Weekly creative briefs + Reels
  • Monthly security audit mini
  • PageSpeed + CWV monitoring
  • Weekly ROAS + social report
  • Monthly consolidated report
  • 1-hour priority response SLA
Start with Scale

All prices exclusive of GST. Custom plans available for larger operations - get in touch.

Service Scope

What your dev hours get applied to.

Hours are flexible across any platform we support. Tell us your stack - we match the right specialist.

Shopify theme maintenance

Section updates, bug fixes, new collection layouts, product page enhancements, and Shopify app integrations - all within your monthly dev hours.

CI4 / Laravel app support

Feature additions, admin panel updates, API integration maintenance, Shield auth management, and database migrations - within your monthly hours.

WordPress site management

Plugin updates, theme edits, new ACF field groups, WooCommerce management, and content publishing - all included in your monthly scope.

Meta Ads ongoing management

Weekly creative briefs, audience refresh, budget pacing, A/B test setup, and weekly ROAS report - available in growth and scale tiers.

Security monitoring

Monthly dependency CVE scan, anomalous access log review, SSL certificate monitoring, and emergency response within 4 hours for critical incidents.

Social media management

Monthly content calendar, weekly post scheduling, Reels scripting and production guidance, caption writing, and monthly engagement analytics.

Monthly Report

One report. Everything in one place.

Delivered on the 1st of every month. Platform health, PageSpeed, dev hours used, Meta Ads ROAS, social performance, and next month focus - all in one document. No chasing for updates.

What every monthly report covers
Platform health Uptime, SSL validity, and every plugin or app update applied that month.
PageSpeed Mobile and desktop scores, LCP, and what moved since the last report.
Development Hours used against your retainer, with every fix and release listed.
Meta Ads ROAS Blended ROAS, cost per purchase, and what launched or was paused.
Social media Posts and Reels published, reach, and any DMs that turned into orders.
Next month The focus for the coming month, agreed with you before the report ships.
Engagement Terms

Every managed services engagement.

Contract term
3-month minimum. Cancel with 30 days written notice after that.
Unused hours
Up to 4 unused hours roll over each month. Hours do not accumulate beyond that.
Response time
Essentials: 4hr. Growth: 2hr. Scale: 1hr. IST business hours Mon–Fri.
Billing
Monthly, in advance. INR invoice with GST. USD available.
Emergency response
Critical platform downtime or security incident: response within 4 hours on all tiers.
IP ownership
All code, creative, and ad creative produced is yours. No retainer on work output.
Extra hours
Hours above your monthly allocation billed at Rs 1,200/hr (Essentials) or Rs 1,000/hr (Growth/Scale).
Reporting
Monthly consolidated report on the 1st. Weekly ROAS report (Growth/Scale). Quarterly strategic review.
When to Choose This

Managed Services vs Dedicated Team vs agency.

What you needManaged ServicesDedicated TeamMultiple agencies
Predictable monthly cost
Platform maintenance includedSeparate
Dev + Ads + Social in one invoice
Named team, consistent deliveryVaries
Monthly consolidated report
Priority response SLAExtra cost
FAQ

Managed services questions we answer every week.

Not sure which plan? Tell us your stack and current challenges - we will recommend the right tier.

Start Managed Services
What counts as a development hour?
Any time our developer is working on your platform - writing code, reviewing pull requests, deploying, testing, or debugging. Discovery calls and scoping conversations for new features do not count against your hours. We provide a monthly hour log with every report.
What happens if we need more hours than our plan includes?
Extra hours are billed at Rs 1,200/hr on Essentials and Rs 1,000/hr on Growth and Scale tiers. We always flag when you are approaching your monthly limit and get approval before going over - we do not silently bill overage.
Can we change plans month to month?
You can upgrade at any time - the new rate applies from the next billing month. Downgrades require 30 days notice. You cannot downgrade below Essentials while we are actively managing live ads or a complex platform.
Do unused hours roll over?
Up to 4 hours roll over to the following month. Hours do not accumulate beyond that - the cap prevents a build-up that distorts planning. If you consistently undershoot, we will recommend downgrading your plan.
Is this the same as a Dedicated Team engagement?
Different in two ways: Managed Services is output-focused (maintenance, ads, social, reporting) on a pre-defined scope per tier. Dedicated Team is a named individual embedded in your sprint working on whatever you direct. Managed Services suits brands who want a hands-off digital partner. Dedicated Team suits teams who want to direct the work themselves.
What if we want to cancel?
30 days written notice after the 3-month minimum term. We produce a handover document, transfer all access, and ensure your next team or in-house person has everything they need. No lock-in beyond the minimum term.

Stop juggling vendors. Get one team that runs everything.

Platform maintenance, Meta Ads, social media, and dev hours. One invoice. One monthly report. Nothing to manage.