Instagram · Facebook · YouTube · LinkedIn

Social media that
builds brands
and drives sales.

We manage your brand's social media end to end: content strategy, graphic design, Reels production, community management, influencer outreach and monthly growth reporting across Instagram, Facebook, YouTube and LinkedIn. Your audience grows. Your team does not burn out producing content for it.

Reels in-house
Scripted, edited, captioned
30-day calendar
Approved before it posts
DMs in 24h
Every comment answered
Strategy first
Pillars before posts
Reels in-house
No external video agency
Community managed
Replies within 24 hours
Reported monthly
With a strategy call
What Social Media Management Is

More than just posting content.

Social media management is the ongoing work of creating, scheduling, publishing, engaging with and analysing content across your brand's profiles. Done properly it turns Instagram, Facebook and LinkedIn pages from dormant brand handles into channels that build trust, generate inbound enquiries and keep existing customers coming back.

Most brands treat social as a broadcast channel: product photos and promotions, no strategy, no consistency, no engagement. Social algorithms reward accounts that publish consistently and hold attention, and quietly stop showing the ones that do not. The brands winning on social are the ones with a documented content strategy, a publishing cadence they actually keep, and genuine community management behind it.

Instagram is where D2C gets discovered

Reels reach well beyond your existing followers in a way standard posts do not, which makes Instagram the primary discovery surface for most Indian D2C brands.

Facebook still owns India's older demographic

Still the strongest platform for local businesses, service brands and community building, and the one where Groups and Events genuinely move the needle.

YouTube Shorts is the fastest-growing short-form surface

YouTube doubles as the second-largest search engine, so Shorts published with proper titles and descriptions keep earning views long after they are posted.

LinkedIn is the B2B channel that still works organically

Essential for agencies, SaaS, professional services and B2B brands, and one of the few places where a founder's own account outperforms the company page.

The Problem

Posting when someone remembers to never works.

Algorithms reward consistency. An account that goes quiet for weeks loses reach that takes months to rebuild. A content calendar produced in advance is not a nice-to-have, it is the whole mechanism.

No calendar, so no consistency

Content gets made the morning it is meant to go out, or not at all. Busy weeks become silent weeks, and the account loses the reach it spent months earning back.

Every post is a promotion

A feed of product shots and discount codes with nothing in between. Nothing to save, nothing to share, no reason for anyone who is not already buying to follow the account.

Static posts only, no short-form video

Reels and Shorts are where new audiences come from. An account publishing only static images is limited to the followers it already has, which is not growth.

DMs and comments left unanswered

Purchase-intent questions sitting unread for days. Engagement signals the algorithm uses get thrown away, and so does the enquiry that was ready to buy.

The same post copy-pasted to every platform

An Instagram caption dropped onto LinkedIn, a vertical Reel cropped badly for a feed. Each platform has its own formats, audience and conventions, and it shows when they are ignored.

No reporting, so no learning

Nobody knows which posts worked or why, so next month's content is another guess. Without a monthly review the account never compounds, it just accumulates.

Great social media is strategy, consistency and community

What a managed account gets that an unmanaged one does not.

ElementOn a retainer with usHandled ad hoc in house
StrategyDocumented content pillarsUsually undefined
Posting cadence4 to 5 times a weekSporadic
Reels and videoProduced every monthRarely
DM responseWithin 24 hoursDays later
Monthly reportData-driven, with a callNone
Our Social Media Services

Everything your brand needs to win on social.

The whole workflow, from a month-ahead content calendar to community replies to the monthly performance review.

Content Strategy & Calendar

A monthly content strategy built around your brand goals, audience and each platform's formats: content pillars, posting cadence, theme weeks and a full 30-day calendar shared for your approval before anything publishes.

3 to 5 content pillars per brand
30-day calendar planned in advance
Platform-specific strategy

Graphic Design & Creatives

Brand-consistent static posts, carousels, infographics, story templates, quote cards, product flat-lays and promotional graphics, all designed against your visual identity rather than a stock template pack.

12 to 30 posts a month by plan
Reel covers, highlights, story sets
On-brand typography and colour

Reels & Short-Form Video

We script, edit, caption and publish Instagram Reels, YouTube Shorts and Facebook Reels using current audio, hook-first structures and your brand's visual treatment. Short-form video is where new audiences come from.

8 to 12 Reels or Shorts a month
Script, edit, captions, hashtags
Trending audio researched weekly

Community Management & DMs

We reply to comments, DMs, story reactions and tags within 24 hours, holding your brand voice, handling complaints gracefully and turning curious followers into customers through actual conversation.

Comment and DM replies within 24h
Complaint and crisis handling
DM-to-sale conversation flow

Influencer Outreach

We identify, vet, negotiate with and manage micro and macro creators in your niche, from product seeding through to paid collaborations, managing deliverables and tracking what each partnership actually returned.

Niche-relevant creator research
Outreach, negotiation, contracting
Return tracked per collaboration

Analytics & Monthly Reports

Every month you get a written performance report: follower movement, reach, impressions, engagement rate, top-performing content, DM volume, and a clear recommendation for what to change next month.

Monthly PDF performance report
Reach, engagement, DM volume
Strategy call to review and plan

LinkedIn & Founder Branding

Thought leadership for founders and companies: long-form posts, document carousels, case study shares and employee advocacy programmes that build B2B authority, bring in inbound enquiries and help attract talent.

Founder and company page strategy
Document carousels, long-form posts
B2B lead generation through content

Profile Setup & Brand Audit

Starting from scratch or inheriting a neglected profile? We audit what is there and rebuild the bio, highlights, grid aesthetic, pinned posts and link-in-bio page, so a new visitor forms the right impression in the first few seconds.

Bio, highlights, grid optimisation
Link-in-bio landing page
Cross-platform brand consistency

Hashtag & Social SEO

Platform-specific hashtag research, Instagram SEO through keyword-optimised captions and alt text, YouTube SEO on titles, descriptions and tags, and LinkedIn keyword strategy, so content stays discoverable after the first day.

Custom hashtag sets per post type
Instagram keyword and alt text SEO
YouTube title and description SEO
Platform Expertise

The right platform for the right audience.

Every platform has different formats, algorithms and audiences. We tailor the strategy and the content to each one. Nothing gets copy-pasted across.

Instagram
Best for fashion, beauty, D2C, lifestyle

The primary visual discovery platform for Indian D2C brands. We manage the feed, Stories, Reels, Highlights, Collabs and Shopping features, with a content mix built to grow followers organically while driving DMs and link-in-bio traffic.

Feed posts12 to 16/mo
Reels8 to 12/mo
Stories5 days a week
DM responseWithin 24h
Facebook
Best for local business, services, communities

Still India's largest social network by total users. We manage your Business Page, Groups, Events, video content and Facebook Reels, focused on community building, local reach, and driving enquiries through Messenger and WhatsApp.

Page posts10 to 14/mo
Facebook Reels4 to 8/mo
Group managementIf applicable
EventsCreated and promoted
YouTube & Shorts
Best for education, D2C, tutorials

YouTube doubles as a search engine, so content published there keeps earning views. We produce Shorts and manage long-form strategy with SEO-optimised titles, descriptions, tags, thumbnails and end screens that grow subscribers and drive purchase intent.

Shorts8 to 12/mo
Long-form2 to 4/mo add-on
SEOTitle, desc, tags
ThumbnailsCustom designed
LinkedIn
Best for agencies, SaaS, B2B, founders

The platform where professional content still gets organic reach. We manage company pages and founder personal brands together: long-form thought leadership, document carousels, case study posts and a connection strategy that builds genuine B2B authority.

Posts12 to 16/mo
Carousels4 to 6/mo
Founder brandingOptional add-on
EngagementComments and DMs
Content We Create

Every format, every platform, all in house.

We do not outsource creative work. Every piece is made by our own designers and video editors, who know your brand system because they built it.

Instagram Reels

Short vertical video, scripted, edited and captioned

YouTube Shorts

SEO-optimised with custom thumbnails

Static Posts

Product shots, quote cards, announcements

Carousel Posts

Multi-slide educational and promotional sets

Instagram Stories

Polls, countdowns, links and question stickers

UGC-Style Content

Authentic, lo-fi creative that reads as real

LinkedIn Carousels

Document carousels and long-form posts

Infographics

Data visuals, how-tos and explainer posts

Our Process

From onboarding to publishing, inside 30 days.

1
Week 1: brand discovery

Brand questionnaire, competitor audit, target audience mapping, tone-of-voice definition and a visual identity review. We learn your brand properly before touching the accounts, because a content calendar built on assumptions has to be thrown away in month two.

2
Weeks 1 and 2: strategy and calendar

Content pillars, posting frequency, platform priorities, hashtag sets and the full 30-day content calendar, shared for your approval before a single post goes live. You see the plan for the month as a whole rather than approving posts one at a time.

3
Week 2: content production

Our design and video team produces the first batch of posts, Reels and Stories in your brand style, with captions and hashtags written and everything scheduled for the opening fortnight.

4
Weeks 3 and 4: publish and engage

Content goes live on schedule. We manage comments, DMs, story replies and tags daily. Engagement is proactive as well as reactive, so we comment on relevant accounts in your niche rather than waiting for reach to arrive on its own.

5
End of month 1: report and optimise

The full monthly performance report, then a strategy call to review what worked, what to drop, and the updated plan for month two. This loop is what makes an account compound instead of plateau.

What you receive every single month

Fixed in the retainer, not billed as extras.

30-day content calendar
Approved before the month starts, no last-minute surprises
8 to 12 Reels and Shorts
Fresh short-form video, scripted and edited in house
Community management
Every DM and comment replied to within 24 hours
Analytics report and call
What worked, what to drop, and next month's strategy
Trend response
A brand-appropriate trend turned into a Reel within 48 hours
Why Impulsebyte

Why brands hand us their social presence.

Reels and video produced in house

We do not ask you to film footage and send it over. We script, animate, edit and produce Reels and Shorts ourselves, working from your product images, stock footage and our own motion graphics. No external video agency in the chain.

Strategy built on your ICP, not a template

No one-size-fits-all content templates. Every brand gets a strategy built from its own Ideal Customer Profile, competitor landscape and the platform behaviour at the time of onboarding, which is not the same thing it was last year.

Consistent posting, 52 weeks a year

Holidays, festivals, IPL season, none of it makes us go quiet. Your brand keeps publishing through Diwali, Christmas and summer because the calendar was planned weeks ahead rather than assembled the night before.

Trend-led content, reviewed weekly

The team monitors trending audio, formats and hashtags every week. When a trend fits the brand, we build a Reel around it within 48 hours, while the trend is still live rather than a fortnight after everyone else has moved on.

You always own your accounts

We work as an admin on your accounts. We never create profiles in our name or under our Business Manager. Your followers, your content, your analytics, always. Cancel and you keep every bit of it.

Paid ads team under the same roof

When organic growth plateaus and you want to add paid, our Meta Ads team is already here. No briefing a second agency, and your best-performing organic content becomes your ad creative.

Pricing

Fixed monthly packages. No surprise invoices.

Everything is inside one flat monthly fee. We do not bill extra for Reels, extra for community management, or extra for the report.

Starter
Rs 12,000/mo
+ GST · New brands, 1 to 2 platforms
2 platforms: Instagram + Facebook
12 posts per month
4 Reels per month
Caption and hashtag writing
30-day content calendar
Monthly performance report
Community management
Influencer outreach
Get Started
Scale
Rs 45,000/mo
+ GST · High-growth brands, 4+ platforms
4+ platforms including LinkedIn
30+ posts per month
16 Reels + 8 Shorts per month
Full community management
LinkedIn founder branding
5 influencer outreaches per month
Weekly strategy call
Meta Ads coordination included
Get Started

All prices exclusive of GST. Plans assume a three-month minimum, because month one sets foundations, month two builds momentum and month three is the first fair read on results. Reels production needs you to supply product footage or images; scripting, editing, captions and hashtags are ours. Ad spend, if you add paid promotion, is separate and paid directly to the platform. Custom plans available, talk to us.

Industries We Serve

Social media for every industry.

Each industry needs a different content mix, tone and platform priority. These are the ones we work in most.

Fashion & Apparel
Beauty & Wellness
Food & Restaurants
Real Estate
Fitness & Sports
Jewellery & Luxury
Healthcare & Clinics
Education & EdTech
Agencies & B2B
Travel & Hospitality
Home & Interiors
eCommerce D2C
FAQ

Social media questions, answered honestly.

Share your handles and we will audit your current presence before you commit to anything.

Request a Free Audit
How much does social media management cost in India?
Our packages start at Rs 12,000 per month for Starter, which covers two platforms, 12 posts and 4 Reels, and go up to Rs 45,000 per month for Scale, which covers four or more platforms, 30+ posts, 16 Reels, full community management and influencer outreach. Prices are fixed with no hidden charges, and exclusive of GST. Ad spend, if you add paid promotion, is separate and paid directly to Meta or Google.
Do you need us to provide videos or photos for Reels?
For product-based brands, yes. We need your product photos and ideally some raw footage, and phone video is perfectly fine. For service businesses we can build Reels from motion graphics, stock footage, text animation and voiceover instead. Either way we handle scripting, editing, captions, audio selection and posting. The more raw material you share, the more authentic the output looks.
How long before we see growth?
Engagement usually responds before follower count does, because the algorithm has to register consistent publishing before it starts widening reach. Growth tends to accelerate from month two once Reels begin to travel beyond your existing followers. We ask for a three-month minimum for that reason: month one sets foundations, month two builds momentum, month three is the first honest read on results. We will not promise a follower number, because nobody who is being straight with you can.
Will you post in English or Hindi?
English by default. For brands targeting Hindi-speaking audiences we write captions in Hinglish, Hindi in Roman script, or in pure Hindi, whichever your audience responds to better. For regional languages such as Marathi or Gujarati we discuss it at onboarding, as it usually needs a native writer as an add-on.
Do we have to approve every post before it goes live?
You approve the full 30-day calendar at the start of each month, with designs, captions and hashtags in front of you. Once that is signed off we schedule and publish without post-by-post sign-off. For time-sensitive trending content we share a draft for quick approval before it goes out. It keeps the flow efficient without turning you into a bottleneck.
Can you manage our existing accounts, or do we need new ones?
We take over and manage your existing accounts. We add ourselves as an admin while you keep full owner access, and we run an initial audit of your current following, engagement patterns and content history before building the strategy. Starting fresh from zero is something we can do too, it just takes longer to show results, so we only recommend it when an existing account is genuinely unsalvageable.
What happens to the accounts if we stop the retainer?
Nothing changes hands, because nothing was ever ours. We work as an admin on accounts you own, so your followers, content, highlights and analytics stay exactly where they are. We hand back the content calendar, the design source files and the brand asset kit, and remove our admin access.
Do you also run paid ads alongside organic social?
Yes. The Scale plan includes coordination with Meta Ads. Brands on Starter or Growth can add Meta Ads management as a separate retainer starting at Rs 15,000 per month for the management fee, plus your own ad budget. Running organic and paid together is the fastest route: organic builds the authority, paid amplifies the reach. Our content team and ads team sit together, so your best-performing organic posts become your ad creative rather than being briefed again from scratch.
Free Social Media Audit

Ready to build a social presence that actually grows?

Share your handles and we will audit your current presence: engagement patterns, content gaps, Reels strategy and a competitor comparison, with a growth roadmap. Delivered within 48 hours, no commitment.