01
Every email is sent by hand
Someone signs up and hears nothing for a week. No abandoned cart sequence, no post-purchase email. Every message that could run on its own is being missed.
ManualAutomated
Brevo and Mailchimp
Jaipur, India · eCommerce and B2B brands
Email Marketing:
Your list is an asset.
Make it earn,
every day.
Email marketing from Jaipur for eCommerce brands and B2B lead nurture: automation flows, welcome sequences, abandoned cart recovery, segmentation and monthly campaigns, built on Brevo or Mailchimp. No algorithm decides who sees your message, and the list stays yours.
- Flows that run around the clock
- SPF, DKIM and DMARC set up
- Your account, no lock-in
Built in your own Brevo or Mailchimp account.
We work as collaborators inside your account. The subscriber list is yours, it exports as a CSV any time, and nothing is kept in an account of ours.
2
Platforms we build on
6+
Flows on Scale
3
Retainer plans
Why email underperforms
A list is not a strategy.
Most brands have subscribers they ignore, burn out, or email with the wrong message at the wrong time. These six problems cost the most.
02
One email for the whole list
Recent buyers, people who never open and your best customers all get the same message. Less relevance, more unsubscribes, weaker deliverability.
One listSegments
03
Landing in spam or promotions
No SPF, DKIM or DMARC on the domain, sending from a free address, or complaints from a cold list. The email is sent, but never seen.
Spam folderInbox
04
Broken on a phone
An email designed for a desktop shrinks to tiny text and buttons too small to tap on a phone, and the reader closes it.
Desktop onlyMobile-first
05
A list that has gone cold
Thousands of subscribers, a few hundred who open. The unengaged majority drags deliverability down for everyone else, and nobody cleans the list.
Cold listClean list
06
Open rate is the only number
Open rates are unreliable since Apple Mail Privacy Protection. Clicks, conversions and revenue from email are the numbers that matter.
OpensRevenue
What we build
Six parts of an email programme that pays.
Set up once, run every month, and measured on clicks, conversions and revenue, not opens.
Automation flows
Welcome, abandoned cart, post-purchase, browse abandonment, win-back and VIP triggers. Built once, then they run on their own.
Every plan
Campaign management
Newsletters, promotions, launches, seasonal and re-engagement campaigns: written, designed, scheduled and reported. Subject lines A/B tested on sends above 2,000 recipients.
Every plan
List segmentation
By purchase history, category interest, engagement, acquisition source, geography and RFM scoring. The right message to the right person.
Growth and Scale
Deliverability setup
SPF, DKIM and DMARC, a custom sending domain, warm-up for new domains, a spam check before every send and regular list hygiene.
Every plan
Template design
Mobile-responsive templates in your brand, built in the Brevo or Mailchimp editor so your team can create campaigns without code.
Every plan
Reporting and attribution
CTR, conversion rate, revenue, unsubscribes and flow performance, with GA4 UTM tags on every link so email revenue shows up in Analytics.
Every plan
Automation flows
Emails that send themselves, at the right moment.
A flow starts from something the customer does. It reaches them when the message matters most, without anyone remembering to press send.
Welcome sequence
Trigger: A new subscriber joins the list.
Introduce the brand while interest is highest, and turn a sign-up into a first order or a first conversation.
- Email 1
Thank you and what to expect
- Email 2
Your story, products or services
- Email 3
A clear first step to buy or enquire
Abandoned cart recovery
Trigger: A shopper adds to cart and does not check out.
Bring back buyers who were one step away. For eCommerce, usually the flow that earns the most.
- Email 1
A gentle reminder, no discount
- Email 2
Reviews for the item left behind
- Email 3
A last-chance incentive, if you choose
Post-purchase follow-up
Trigger: An order is placed.
Turn a first order into a second: care tips, how to use the product, a request for a review, then related products.
- Email 1
Thank you and order details
- Email 2
How to get the most from it
- Email 3
A review request, then related products
Browse abandonment
Trigger: A known subscriber views products and leaves.
A light nudge about what they looked at, for shoppers who were not yet ready to add to cart.
- Email 1
The products they viewed
- Email 2
Similar items or best sellers
- Email 3
A reason to come back
Win-back
Trigger: A subscriber stops opening or buying for a set period.
Re-engage people before they are lost, and suppress those who stay silent so they stop hurting deliverability.
- Email 1
We miss you, here is what is new
- Email 2
An offer or useful content
- Email 3
Stay subscribed, or be removed
VIP tier triggers
Trigger: A customer reaches a spend or order threshold.
Recognise your best customers: early access, a thank-you, or perks that keep them close.
- Email 1
Welcome to the tier
- Email 2
Early access to launches
- Email 3
A personal thank-you
Sample flow
Abandoned cart, 3 emails
-
Trigger
Added to cart, did not check out
-
Wait 1 hour
Time to finish the purchase
-
Email 1
You left something behind
-
Wait 23 hours
If not purchased
-
Email 2
Reviews for the item
-
Wait 24 hours
If not purchased
-
Email 3
10% off or free shipping, last chance
-
Exit
Purchased: moves to post-purchase
Segmentation
The right message to the right person.
A promotion for a category someone bought last month, sent to people who never open and to your best customers, all at once, works for nobody. Segments fix that: fewer unsubscribes, and more revenue from every send.
Purchase history
Category interest
Engagement level
Acquisition source
Geography
RFM score
What RFM means
- Recency
- How recently they bought
- Frequency
- How often they buy
- Monetary
- How much they spend
Deliverability
An email is only useful in the inbox.
Since February 2024, Gmail and Yahoo require bulk senders to authenticate their mail with SPF, DKIM and DMARC, offer one-click unsubscribe and keep spam complaints low. We set the foundations before the first send.
SPF, DKIM and DMARC
Records configured for your sending domain.
Custom sending domain
Set up in Brevo or Mailchimp, not a free address.
Warm-up for new domains
Volume raised gradually so providers trust it.
Spam check before every send
Content and links checked first.
List hygiene
Hard bounces and chronic non-openers removed.
One-click unsubscribe
Easy to leave, so fewer people report spam.
Template design
Designed for the phone it is read on.
Mobile-responsive templates in your brand, with text you can read and buttons you can tap. Built in the Brevo or Mailchimp drag-and-drop editor, so your team can make new campaigns without touching code.
Header
Body blocks
CTA buttons
Product blocks
Image slots
Footer
Brevo or Mailchimp
The right platform for your stack.
We recommend from what your site runs on. If you already use one of them, we work with it unless there is a clear reason to move.
Brevo
Formerly Sendinblue
Transactional and marketing email in one platform, with a strong API. Our pick for CodeIgniter and Laravel backends.
- Transactional and marketing email together
- API integration with CodeIgniter 4 and Laravel
- Contact sync and event-based flows from your platform
- A generous free tier to start
Best with
Laravel
CodeIgniter
Laravel
CodeIgniter
Mailchimp
Best for eCommerce on Shopify
A strong native Shopify integration and mature eCommerce segmentation and automation tools.
- Native Shopify connection
- Order data and purchase history synced
- Abandoned cart triggers from the store
- Audience segmentation for eCommerce
Best with
Shopify
Shopify
Email and WhatsApp work together. WhatsApp suits one-to-one order updates where speed matters. Email suits longer content, discovery, newsletters and flows. Most brands do best running both.
Reporting
Measured on revenue, not opens.
Apple Mail Privacy Protection loads emails on its own, so open rates overstate how many people read. We report opens, but we manage the programme on clicks, conversions and revenue, tracked in GA4 with UTM tags on every link.
- Click-through rate
- Conversion rate
- Revenue from email
- Unsubscribe rate
- Flow-by-flow performance
- What is planned next
How we work
Foundations first. Then flows, then campaigns.
Automations go live before the campaign calendar starts, so the list earns from day one instead of waiting for the next newsletter.
-
01
Week 1
Audit and deliverability
Account and list audit, SPF, DKIM and DMARC, custom sending domain, and a warm-up plan if the domain is new.
- Domain authenticated
- List cleaned
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02
Weeks 2 to 3
Templates and flows
Branded, mobile-responsive templates, then the flows in your plan: welcome first, abandoned cart next.
- Templates built
- Flows live
-
03
Every month
Campaigns
Campaigns written, designed, scheduled and segmented, with subject lines A/B tested on larger sends.
- Planned calendar
- Segmented sends
-
04
Every month
Report and improve
CTR, conversions, revenue and flow performance, with UTM tracking in GA4, and changes planned from the numbers.
- Revenue tracked
- Plan adjusted
A typical first month
Audit and deliverability
Templates and flows
Campaigns and reporting
Week 1Weeks 2 to 3Week 4 and on
Client work
Email and automation on real brands.
WordPress
Custom Theme
Partner Manager
Texonic Instruments
A B2B WordPress site for an electronics distributor with a dynamic partner logo manager, 8-division VAD page, and Brevo SMTP integration.
Read the case studyFixed
Email Deliverability
Spam to Inbox
Self-managed
Partner Updates
Dev required to Admin panel
8 Live
Product Divisions
Pricing
Three retainer plans. Platform cost separate.
Our management fee is separate from your Brevo or Mailchimp subscription, which the platform bills you directly, based on your list size.
Starter
The essentials, set up properly.
₹6,000 /month
Up to 5,000 subscribers
- Platform setup (Brevo or Mailchimp)
- Deliverability setup (SPF, DKIM, DMARC)
- Welcome sequence (3 emails)
- 2 campaigns a month
- 1 branded email template
- Monthly performance report
- Abandoned cart flow
- List segmentation
Most popular
Growth
Flows that earn, plus a steady campaign rhythm.
₹14,000 /month
Up to 20,000 subscribers
- Platform setup (Brevo or Mailchimp)
- Deliverability setup (SPF, DKIM, DMARC)
- Welcome and abandoned cart flows
- 4 campaigns a month
- 3 branded templates
- Monthly performance report
- Basic list segmentation
- A/B subject line testing
Scale
The full automation suite and deeper segmentation.
₹28,000 /month
Unlimited subscribers
- Platform setup (Brevo or Mailchimp)
- Deliverability setup (SPF, DKIM, DMARC)
- Full automation suite (6+ flows)
- 8 campaigns a month
- Unlimited branded templates
- Monthly performance report
- Advanced RFM segmentation
- API integration with your platform
All prices exclude GST. The Brevo or Mailchimp subscription is billed separately by the platform.
Not sure which plan fits?
Tell us your list size, your platform and what you sell. We suggest the plan and the first flows to build.
FAQ
Email marketing, answered.
No list yet? Ask us about list building first. We reply within 2 hours.
Yes. We set up the platform, deliverability and automation flows so they are ready the moment subscribers arrive, and help you build the list: sign-up forms, exit-intent popups, post-purchase opt-in on Shopify and lead magnets for B2B. With flows live from the start, the list earns from day one.
Brevo for CodeIgniter and Laravel backends: it combines transactional and marketing email with a strong API and a generous free tier. Mailchimp for Shopify: the native integration is better and the eCommerce segmentation tools are stronger. If you already use one, we work with it unless there is a clear reason to move.
Usually, once we know why. Common causes are a list that has not been emailed consistently, missing SPF, DKIM or DMARC records, weak subject lines, or a large inactive segment dragging the average down. We audit the account first, then fix the cause, starting with authentication and list hygiene.
Yes. Shopify connects natively to Mailchimp and through the API to Brevo, so orders, purchase history and abandoned cart triggers flow automatically. For CodeIgniter and Laravel sites we build a Brevo API integration that syncs contacts and triggers flows from platform events, scoped as part of our API integration service.
Yes, always. The Brevo or Mailchimp account is in your name and we work in it as collaborators. Your subscriber list can be exported as a CSV at any time. If you end the engagement, we hand over access and documentation and keep no access after offboarding.
WhatsApp is better for transactional, one-to-one messages where speed matters: order confirmations, shipping updates and OTPs. Email is better for longer content, product discovery, newsletters, promotions and automation flows, where the inbox is less intrusive. Most brands do best running both, each for what it does well.
An automated sequence sent when a shopper adds to cart and leaves without paying. Ours is three emails: a gentle reminder after an hour, reviews for the item the next day, and an optional incentive such as 10% off or free shipping a day later. The flow stops the moment they buy.
Usually authentication or reputation. Since February 2024, Gmail and Yahoo require bulk senders to use SPF, DKIM and DMARC, offer one-click unsubscribe and keep complaints low. Sending from a free address, mailing a cold or bought list, or never removing non-openers also hurts. We fix the records first, then the list.
Starter is ₹6,000 a month for up to 5,000 subscribers, Growth is ₹14,000 a month for up to 20,000, and Scale is ₹28,000 a month with no subscriber limit. Prices exclude GST. Your Brevo or Mailchimp subscription is billed separately by the platform, based on your list size.
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Start your programme
Treat your list like the asset it is.
Tell us your platform, your list size and what you sell. We reply with the flows we would build first and the plan that fits.
Account and list audit
Deliverability, flows and segments, in plain language.
Flows live first
Welcome and abandoned cart running before campaigns start.
Monthly revenue report
Clicks, conversions and revenue, tracked in GA4.
Set up my email programme
Your website, your email platform (if any) and your rough list size are enough to start.