Content Marketing

Content that
compounds,
not just publishes.

Content marketing built around actual buyer search intent - blog content, guides, and category pages mapped to keywords your customers are already searching for. Unlike paid ads, content keeps working after the campaign ends. We plan it that way from the start.

Intent-mapped
Not just keyword-stuffed
SEO-native
Built to actually rank
Compounds
Keeps working over time
Intent research
Before any writing
SEO-structured
Built to rank, not just read
Human-edited
AI-assisted, never raw output
Traffic-tracked
Monthly performance reports
The Problem

A blog that publishes but never ranks or converts.

Topics picked randomly, not by search demand

Blog posts written on whatever feels relevant that week, with no keyword research behind them - competing for zero actual search volume.

Publishing stops after three posts

A burst of enthusiasm produces a handful of posts, then the blog goes quiet for months - SEO content needs consistency to compound.

Raw AI output published unedited

Generic AI-generated content with no fact-checking, brand voice, or actual expertise - reads the same as thousands of other AI-written posts.

Content that doesn't map to the sales funnel

Blog traffic arrives but never converts, because content isn't structured to guide readers from awareness through to a purchase or enquiry decision.

No idea which content is actually working

No tracking on which posts drive traffic, leads, or sales - content decisions made on gut feel instead of what's actually performing.

No internal linking or content structure

Blog posts published as isolated pages with no internal linking strategy - missing the compounding SEO benefit of a well-structured content hub.

What We Deliver

Six content marketing capabilities.

Keyword & Intent Research

Content topics mapped to actual search volume and buyer intent - not guesswork. We identify what your customers are searching for at each stage of their decision.

Content Calendar & Strategy

A structured publishing plan across 3-6 months - topic clusters, publishing cadence, and internal linking strategy planned upfront, not decided week to week.

SEO-Optimised Writing

AI-assisted drafting for speed, human-edited for accuracy and brand voice - every piece structured with proper headings, internal links, and on-page SEO fundamentals.

Category & Pillar Pages

Comprehensive pillar content for your most important topics, supported by cluster content that links back - the structure Google rewards for topical authority.

Content Refresh & Optimisation

Updating and re-optimising existing content that's underperforming - often faster ROI than writing new content from scratch.

Performance Reporting

Monthly reporting on organic traffic, ranking positions, and conversion impact per piece - so content decisions are based on what's actually working.

Pricing

Content marketing pricing.

Content Strategy Only
Rs 15K - 30K
One-time

Keyword research, content calendar, and topic cluster mapping - for teams who want to write in-house.

Content Refresh Project
Rs 8K - 25K
2-3 weeks

Auditing and re-optimising your existing underperforming content for better rankings.

Excl. GST. Get a scoped quote.

FAQ

Content marketing questions.

Do you use AI to write the content?
We use AI to speed up first drafts and research, but every piece is human-edited for accuracy, brand voice, and genuine expertise before publishing. We never publish raw, unedited AI output - Google and readers can both tell the difference.
How long until content marketing shows results?
Content typically takes 3-6 months to start ranking meaningfully, and continues compounding after that. This is a longer-term investment than paid ads - we're upfront about that timeline from the start.
Can you write content in a specific industry we're in?
We've written content across eCommerce, SaaS, healthcare, and B2B industries. For deeply technical or regulated topics, we collaborate closely with your subject matter experts to ensure accuracy alongside SEO structure.
Do you handle publishing, or just deliver the content?
On retainer engagements, we handle full publishing including formatting, internal linking, and meta tags. For content-only engagements, we deliver publish-ready files for your team to upload.

Build content that keeps working after you stop paying for ads.

Free content audit and keyword opportunity report - no obligation.