Case study Handicrafts & Decor Shopify

Kuteerr Heritage Craft Shopify Store

Shopify storefront for a Jaipur house of Marori, Repousse and Tarkashi metalwork, built around an enquiry-led sale rather than a straight add to cart.

Kuteerr - Heritage Craft Shopify Store

Overview

About the project

Kuteerr sells hand-chiselled metal engraving on silver, gold and brass (Marori and Repousse) and brass wire inlaid into wood (Tarkashi), across five collections including Kriti Sangrah and the Kuteerr Signature Collection. Pieces run from coaster sets to large vessels, so the store is built for a considered, high-value purchase: product tiles carry an Enquire Now action alongside checkout, and WhatsApp is wired in at the header and footer as the primary enquiry channel. The storefront includes a cart drawer with a gift-note option, a full-screen search overlay, a two-slide hero, a value-proposition marquee and a hand-built testimonials section.

Our approach

What we built

Enquiry-led product flow

Every product tile carries an Enquire Now action next to the buy action, and the enquiry opens WhatsApp prefilled with the piece the visitor was looking at.

Cart drawer with gift notes

A slide-in cart rather than a cart page, with a gift-note field so a piece bought as a present can carry a message without a separate step.

Collection-first storefront

Five craft collections with their own landing treatment, a two-slide hero, a value marquee and a full-screen search overlay.

Tech stack

What we built it with

Shopify
Liquid
JavaScript

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